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Beginners Guide to Marketing

By: Laurent Minguez - President   Advertising and marketing is an important part of building a successful real estate career. But for those who have just spent months learning about real estate, having to quickly get educated on marketing tactics and strategies can be a bit daunting. Don't sweat, we've got you...

The Power of Motivation

By: Philip Lilavois - CEO There's an interesting aspect to motivational speakers, posters, books, and audio. You have those that dismiss them and those who embrace them. The fact is, if you were standing on a free throw line on a basketball court, it's pretty assured you would do better shooting shots if the audio you...

Channel Your Social Media Addiction for a Successful Career

By: Philip Lilavois - CEO   Can't get enough of those online cat videos? Do you love it when a witty post of yours gets tons of “likes” and positive comments? Do you maybe spend a little too much time on the internet? Well, now may be the time to put that social media addiction to work building a...

Understanding HOAs

Selling real estate in an average neighborhood is pretty straightforward. Get the buyer and seller to agree on a price, set a closing date and away you go. When you sell real estate in communities with a Home Owners Association however, it can add a new level of challenges. Now your buyer may have to meet requirements, even...

The Value of Community Involvement in Real Estate

Are you and your agents involved in your community? If not, you are missing out on some terrific opportunities. Here's a quick look. Community involvement is the right thing to do. It couldn't be easier than this. Getting involved in your community will make you and your agents feel better. It's an effective form...

Find The Best Broker to Work For

Professional real estate agents should always take the necessary steps to improve their sales, work environment and their attitudes. They will seek out ways to keep themselves informed and educated. They are constantly building their networks and adding leads. They will read, listen to or watch motivation materials to keep...

Master Real Estate Negotiations

One of the most powerful tools any real estate professional can possess is the ability to negotiate. Excellent negotiation skills start with building your knowledge of your client and the party they are negotiating with. It is the realization that there is so much more to real estate negotiations than just price. But price...

What Makes a Good Resume?

It could be argued that what makes a truly great resume is including anything that helps gets you the job. The reality is, it is  different for each stage of your career. For those just getting started, you'll likely want to include most of your job experience while keeping it relatively simple in a one page document....

Three Habits You Can Start Today to Improve Attitude & Sales

Need a boost in attitude and sales? Try establishing some new habits. Here are three pretty straightforward tips that can help. Don't just set sales goals. The actual sale composes a small part of the time you spend in your real estate career. This means, if you only feel good when you actually make a sale, your...

Why an Inside Sales Agent (ISA) Could be the Best Thing for your Real Estate Business

By: Laurent Minguez - President   Successful real estate teams are rarely satisfied with the status quo. They are always in search of ways to learn more and to become more productive. These teams have success-focused atmospheres and attract better agents. They are open to change. If you are considering...